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Boost Promotional Branding acquires Sanders Marketing

September 19, 2017

Richmond, Virginia – Boost Promotional Branding (ASI 282470/PPAI 107225), one of the mid-Atlantic’s largest promotional distributors, continues its goal to become the “go to” source for promotional products.

Today, Boost Promotional Branding announces the acquisition of Nashville, TN based Sanders Marketing Group (ASI 318080/PPAI 171114), a division of Sanders Manufacturing.

“The Sanders team has been one of the most respected resources for branded merchandise in the Nashville region and we welcome them to the Boost family,” says Jeff Hall, principal and Chief Strategist at Boost. “In addition to having a tremendous following in the business community, their associates are active in the industry. Serving on regional associations and helping raise the professional expectations align perfectly with many of the Boost values.”

“We create the experiences people have with brands,” commented Teki Hall, principal and CEO. “We are true brand stewards focused on delivering the boldest ideas through the expertise of our associates, our decades of experience and the latest technology. We look forward to providing the Sanders Marketing Group family and their clients with the support needed to create tangible and lasting connections between people and their brands.”

Sanders Marketing Group will begin operating under the Boost Promotional Branding name effective immediately. Terms of the deal were not disclosed.

Boost Promotional Branding Acquires EBSCO Creative Concepts

April 21, 2017

Distributor Boost Promotional Branding (PPAI 107225), headquartered in Richmond, Virginia, announced today that it has acquired distributor EBSCO Creative Concepts (PPAI 104781), a division of EBSCO Industries.

"We are excited to welcome EBSCO Creative Concepts and their 28 associates into the Boost family," says Jeff Hall, executive vice president and principal at Boost. "ECC has a tremendous following of associates and clients. Boost looks forward to supporting their team through our award-winning support, technology platforms and combined network of sales associates across the country."

Boost will maintain sales, operations and fulfillment roles in Birmingham, as well as continue to support their clients' charities within the region.

Birmingham, Alabama-based EBSCO Industries includes more than 20 businesses, including IMAGEN Brands, parent company of suppliers Crown Products (PPAI 113430) and Vitronic (PPAI 114197).

Tim Colllins, president and CEO of EBSCO, says, "While ECC and IMAGEN Brands have always operated independently of one another, EBSCO made the decision to focus solely on the supplier side of the promotional products industry. We believe that this focus will give both ECC and IMAGEN Brands the best opportunity to continue their solid track records of growth. EBSCO underwent an extensive search for the perfect partner for our ECC associates and clients, and Boost quickly rose to the top of the list. Boost has similar business values to EBSCO and we took comfort in knowing our associates and customers would be given the tools and support to continue their great success. EBSCO is proud to have been a part of ECC's history."

Read more about this acquisition at PPB Newslink.


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